Indian beats were heard during a National Basketball Association (NBA) match as cheerleaders danced to "Ghoomar", a song from the Sanjay Leela Bhansali's magnum opus Padmaavat. The dance was performed during a match between Charlotte Hornets and Miami Heat, played on January 28 in the U.S.
The NBA posted a video of the cheerleaders, dressed in lilac ghagras, on its Facebook and Twitter page on Tuesday
"Padmaavat", which released last week after facing nation-wide protests by Rajput groups led by the Karni Sena, has already become a blockbuster. Needless to add, the video took social media by storm in no time.
Merely a few days ago, Sanjay Leela Bhansali, termed the film as the "most anxious release" of his life and said that he is happy that despite hardships, the film managed to reach theatres.
"It is just an answer to the anguish that we all went through including me, the actors and the technicians. All of us were not being heard even after repeatedly saying that there is nothing wrong in the film. I realized that the best way of going ahead and fighting this is to make the film that is in my mind," Bhansali told PTI.
The director admitted that he found it mentally difficult to cope with the negatives surrounding the film but did not let it reflect on the screen.
(With inputs from agencies)