The much anticipated romantic drama 'Ek Ladki Ko Dekha Toh Aisa Laga' has hit the theatres on Friday, February 1, and it is current fairing well at the box office. The film marked a decent start as it collected over Rs. 3 crores on day 1. Film critic Taran Adarsh took to Twitter and confirmed that the film has collected Rs. 3.30 crores on the opening day. He further stated that the film which initially started slow picked up the pace by the end of the day. However, he said that growth of the film in the coming couple of days is essential for a respectable weekend total.
In the post, he wrote, "#EkLadkiKoDekhaTohAisaLaga had a lacklustre start but picked up at select urban centres towards evening... Growth on Day 2 and Day 3 essential for a respectable weekend total... Fri ₹ 3.30 cr [1500 screens]. India biz."
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'Ek Ladki Ko Dekha Toh Aisa Laga' starring Anil Kapoor, Sonam Kapoor, Rajkummar Rao and Juhi Chawla in the lead has been a talking point owing to its unique content that deals with homosexuality and extends a strong message of love and acceptance. The film was widely lauded by the critics and the audience for its exceptional content and the presentation of the same. Early reviews claim it to be one of the best on-screen performances of Sonam Kapoor.
Film critic Taran Adarsh also highly appreciated the project. He gave three stars to the film and identified it as a 'brave' attempt. Reviewing the film in Twitter he said, "#OneWordReview… #EkLadkiKoDekhaTohAisaLaga: BRAVE! Rating: Good to see unconventional themes being given dignity by mainstream actors... Will surely trigger debates about love and life... Anil, Juhi, Rajkummar, Sonam, Abhishek Duhan are top notch. #ELKDTAL"
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This is for the first time Sonam shared the screen space with father Anil Kapoor. The movie with the tagline which reads: 'The most unexpected romance of the year', is directed by Shelly Chopra Dhar and is produced by Vidhu Vinod Chopra in association with Fox Star Studios.
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