Only a day after Ranveer Singh tweeted about the launch of ‘IncInk,’ which happens to be a passion project of himself and filmmaker-music evangelist Navzar Eranee, he received a request from none other than Oscar-winning music composer and singer A R Rahman. Rahman commented on Singh’s tweet saying that he is coming next week to join the group.
The trail of tweets continued when Singh showed his excitement by posting an adorable and carefree video.
The Twitterati and other celebrities enjoyed the conversation and showered their love on Ranveer Singh.
“We are first starting with launching some really raw, immensely talented, new rap and hip-hop artists who we believe will be the next superstars of the scene. Rap and hip-hop are the biggest thing happening in Indian music today. This poetry is speaking of a revolution, it is speaking of how India is protesting against class structures, injustice, and social atrocities. It is the voice of India, from the streets of India that you just can’t ignore anymore. Hindustani rap/hip hop is telling our nation’s story and reality and we at Inc Ink want to bring out the real poets of our generation. Inc Ink literally means writing your own story and I’m inspired and thrilled to be starting this passion project that aims to affect social change. I hope that we can present some of the strongest, boldest voices of Indian youth to the world,” Ranveer said during the launch.
On the day of launch, he performed delighting the audience with his ever-rocking persona and posted his dapper look for his twitter fans.
IncInk is an independent music company formed by artists, for art. ‘Inc’ stands for Inclusive, and ‘Ink’ for Inkalab, revolution through art. ‘IncInk’ is Inclusive Ink and an Inclusive revolution. By being inclusive, IncInk will create authentic music, art and film which will provide a voice and a platform for artists. In essence, IncInk is an end to end solution for artistic freedom.
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