Indianness Lost: Laapataa Ladies Title Change Ahead Of Oscars 2025 Campaign Invites Criticism

Laapataa Ladies Renamed: Nitanshi Goel, Pratibha Ranta, and Sparsh Shrivastava's comedy-drama has been selected as India’s entry for the 97th Academy Awards in the Best International Feature Film category. As the makers began the campaign, they announced that the movie's new title, seemingly for its English audience, has been renamed Lost Ladies. However, this hasn't gone down well with the Indian audience and they are criticising the makers for the same on the Internet.

A look at Laapataa Ladies' new poster

To kick off their Academy Awards campaign, the makers took to their Instagram account to reveal a new poster on Tuesday, November 12. The poster features the major characters of the film in a quirky and vibrant style, giving fans a glimpse into the playful world of Lost Ladies. A line on the poster reads, "Sometimes you have to lose your way to find yourself."

Along with the poster, the team shared a message on social media, with a caption that read, "The wait is over! Presenting the official poster for Lost Ladies - a glimpse into the wild, heartfelt journey of Phool and Jaya! Huge shoutout to Jahan Singh Bakshi and Prashanth C for bringing our story to life with this stunning design. Get ready to be swept away!"

Laapataa Ladies' title change draw flak

Directed by Kiran Rao, Laapataa Ladies was released in theatres on March 1, 2024. It was well received by the audience who hailed the makers for the storyline. However, with the title change, they are not very happy with the decision. A user wrote, "The old title was better than this."

Another wrote, "No !! They couldn’t come up with something better". The third user wrote, "Why would she change a title that was already stucked in our heads ..For all I know is laapaata ladies...Sounds even more great". A user questioned, "Why do we stoop to such levels to pander to the West???"

Produced under the banners of Aamir Khan Productions, Kindling Pictures, and Jio Studios, the movie also stars Ravi Kishan and Chhaya Kadam in pivotal roles.