Prime Minister Narendra Modi on Monday received the first-ever Philip Kotler Presidential award, which focuses on the triple-bottom-line of 'people, profit and planet'. It is an award which is offered annually to the leader of the nation.
According to the award citation, Modi was selected for his "outstanding leadership and his selfless service towards India, combined with his tireless energy has resulted in extraordinary economic, social and technological advances in the country".
The Award Citation says:
“Shri Narendra Modi is selected for his outstanding leadership for the nation. His selfless service towards India, combined with his tireless energy has resulted in extraordinary economic, social and technological advances in the country.”
The Citation adds: “Under his leadership, India is now identified as the Centre for Innovation and Value Added Manufacturing (Make in India), as well as a global hub for professional services such as Information Technology, Accounting and Finance.”
The Citation also mentions: “His visionary leadership has also resulted in the Digital Revolution (Digital India), including the Unique Identification Number, Aadhaar, for social benefits and financial inclusion. It is enabling entrepreneurship, ease of doing business, and creating a 21st century infrastructure for India.”
The Citation mentions initiatives “which have positioned India as one of the most lucrative manufacturing and business destinations in the world” such as:
Who is Profesor Philip Kotler
Prof. Philip Kotler is a world-renowned Professor of Marketing at Northwestern University, Kellogg School of Management. Professor Kotler is the author of 57 books including marketing management, its analysis, planning, implementation and control, the most widely used Marketing books in the graduate business schools all across the globe. He has also published more than a hundred and fifty articles in leading journals, several of which have received the best-article awards.
He has travelled extensively throughout Europe, South America and Asia to deliver lectures in many MNCs and well-renowned organisations about how to apply sound economic and marketing principles to increase their competitiveness. He has also advised governments on how to develop and position the skill sets and resources for the betterment of their subjects.
Owing to his ill-health, he deputed Dr Jagdish Sheth of Emory University, Georgia, USA, to confer the award.