Behtar India

Behtar India: 'Prevention Is Better Than Cure' Says Parineeti Chopra

Written By | Mumbai | Published:

Behtar India is a unique collaborative social responsibility campaign stringing together corporate, schools and individuals by catalysing progressive action towards a sustainable India, a Behtar India, through work in the fields of health, environment and hygiene.

The campaign enables different segments of society to work together, towards getting tangible results on the ground. It empowers people and organization to act at the local level and yet make a global impact.

The second edition of the Behtar India campaign, which has been conceptualised by DHFL Pramerica Life Insurance Company and is being jointly implemented by DHFL Pramerica team, Republic TV and Charities Aid Foundation.

Find out more about Behtar India in the video above from the brand ambassador Parineeti Chopra herself.