‘Facebook presents One India’ is a series which showcases stories of ordinary people coming together to impact the lives of many for the better. The Season 2 of One India revolves around the spirit of change and revolutionizing society using technology. This season is all about the stories that will reach and empower the communities.
This episode brings to you the best of economic growth stories of this season. It has been a very exciting and enticing journey of finding and showcasing inspirational stories from the heart lands of India.
The first episode showcases the story of Captain Indraani Singh and how she changed lives of many women by providing them job opportunities at Indhacrafts and took a step towards success by going online and getting connected to other parts of the world. Today, Indha has 12 centers in 4 different states, and 20 mentors along with 350 Indha-preneurs. She is also giving educational opportunities to underprivileged children through “Literacy India.”
This episode of Indha highlights the idea of women empowerment and that women need to take up their responsibilities rather than just living in the shadows.
The second episode shows the journey of Pabiben and how she managed to take her work to an international platform. Based in Kutch, Gujarat, Pabiben mastered the art of famed embroidery of her community and became a master artisan. She then decided to go online and use social media to sell her products and get connected to other parts of the world. This venture is one of the first women-only Artisan enterprise with a mission to develop a strong viable business model for women to shape their future.
Pabiben emphasizes on the development of villages in India by putting forth their unique practices and making them reach across the world. She also aims to provide livelihood to the rural women.
The third episode unfolds the story of Destiny Foundation, an NGO that works to end human trafficking and slavery. This Kolkata based NGO has been a home as well as an inspiration to many women who have been victims of human trafficking. This foundation also employs women in the business of making fashion accessories like scarves, wallets, bags and selling internationally by going online and using social media.
Destiny Foundation tends to empower women who have been victims of slavery and human trafficking by providing them a sustainable solution connecting three things – Training, employment and a place to stay together.
The fourth episode talks about how M.Paani helps uplifting the unorganized retail sectors- the local kirana stores, through the use of technology. This Mumbai based startup is building a loyalty programme for lower middle class and economically poor consumers. Their vision for their consumers is to earn points for every transaction, which they can use to pay phone bills, school fees, etc.
M.Paani aims to empower local businesses with their loyalty programme where the Indian consumer is able to earn points on every rupee that leaves their wallet.
The fifth episode epitomizes the story of the ‘Bhatla Sisters’ who suffer from Osteogenesis Imperfecta. Despite the challenges they managed to follow their passion. Today, Bhatla sisters run a retail business of clothing and jewelry through online platforms. They say becoming self-sufficient was one the most important and most difficult things to do.
Bhatla Sisters have become inspiration for many by teaching people to follow their heart and passion. They also aim to build a school especially for differently abled & abandoned children.
The sixth episode unfolds the story of ‘Help us Green,’ an organization based in Kanpur, which recycles floral waste into useful products. The idea was to further use waste flowers, recycle them and use them in making flower cycled incense and vermi-compost. Today “PHOOL,” the FMCG brand sells a box of incense sticks every minute. “Phool” sells products which are 100% organic and has become a successful venture by selling online through their site, ‘www.helpusgreen.com.’
Help Us Green is an organization which teaches people that every problem has a solution.
The common thing among these episodes were how technology opened gates for economic growth with the help of a vast network of people, platforms that give space for recognition, awareness and promotion and mediums that facilitate transactions across borders. This also hugely contributes to creating employment opportunites which in turn helps the country's economic growth. Also, this season highlights the stories which impact the communities with the help of technology and social media.
Watch the video to get a glimpse of what One India Season 2 was all about!