Tourism is a lot more than vacationing and having fun. To mark the significance of the same, travel buffs across the globe are celebrating 'World Tourism Day' on Thursday, September 27. The initiative was taken up by the United Nations World Tourism Organisation (UNWTO) in 1980 to mark the tourism industry's social, cultural, political and economic contribution. It is observed every year on September 27, for on that day in 1970, the Statutes of the UNWTO were adopted and thus the day is considered a milestone in global tourism.
On Thursday, September 27, the United Nations World Tourism Organisation launched an online platform to achieve 17 targeted Sustainable Development Goals through Tourism. UNWTO with the support of Switzerland’s State Secretariat for Economic Affairs has designed an online tool to advance the achievement of the Sustainable Development Goals that the organisation aims to accomplish by 2030.
Here all you need to know about 'World Tourism Day 2018':
Every year World Tourism Day is celebrated under a different theme. Continuing the idea of promoting sustainable tourism, World Tourism Day 2018 is focused on the utilisation of digital technologies to enhance the growth of the sector. It explores what opportunities big data, artificial intelligence and other digital platforms provide to tourism and sustainable development.
This year the event is organised in Hungary. The United Nations World Tourism Organisation collaborated with the Hungarian Tourism Agency and Ministry of Foreign Affairs and Trade to hold the official celebration of World Tourism Day 2018 in Budapest. The modern European country is known for the revolutionary steps it has taken to enhance its tourism sector. As per UNWTO, Hungary has launched a National Tourism Development Strategy 2030 to guide its plans for sustainable long-term tourism development in 2017. The country by 2030 aims to invest 2.7 billion euros to strengthen its sports, culture and nature tourism offerings, as well as increase tourism’s share of national GDP from 10% to 16%. It is also planning to recruit more people creating job opportunities for over 450,000 people.
The hold of the Tourism industry on the global economy has become stronger over the last decades. Currently, the business volume of tourism industry equals that of oil exports, food products and automobiles. In fact, the sector is one of the main source of income in many developing countries. This year's World Tourism Day initiative discusses how we can generate and promote investment in disruptive digital technologies to foster an even stronger environment for innovation and entrepreneurship.