Cristiano Ronaldo's arrival at Juventus signaled a major coup not only for the Turin club, but also for the Italian football. The Portugese superstar chose to ply his trade in Italy, and in doing so, brought with him plethora of positives.
For Juventus, his signing can possibly be a major success both on the field and off the field. Within the first 24 hours of Ronaldo's official unveiling ceremony, a total of 5,20,000 jerseys of CR7 had already been sold, which amounted up to 54 million euro. If he can guide the club to a UEFA Champions League title, then the 100 million transfer fee spent on him will start looking like peanuts.
As for the Italian football, this transfer means that the Seria A is alive and very much competitive. In this century, especially in this decade, English and Spanish leagues have dominated the game, both commercially and in terms of accolades. But with Ronaldo in their league, Italy can claim to have arguably the best player in the world.
Former Brazil legend Ronaldo, who played for both Inter and AC Milan, believes the signing of his namesake by Juventus can relaunch the country's footballing scene. He was quoted by Sky Sport Italia as saying, "The arrival of Cristiano Ronaldo in Italy is a great thing because Italian football has not recently been going through a good moment and this signing could relaunch it. It needs to bounce back from a difficult situation and I hope the spectacle returns."
While many have lauded Juventus for grabbing the Portugese skipper, there are others who feel the signing may be over the top. Earlier this month, Napoli President Aurelio De Laurentiis stated that their rivals Juventus took a 'gamble' by signing Portugese superstar Ronaldo from Real Madrid.
He told Mediaset's Canale 5 that Juventus took a dangerous decision by paying so much for a player who is coming to the end of his career. The Napoli President further added the deal could be a commercial success, but may not be a sporting success.