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Instagram Had To Roll Back Its New Feed Style Within Hours As Grammers Were Unhappy 

Written By Tanmay Patange | Mumbai | Published:

Hack:

  • Interestingly, this wasn’t the first time we heard about this feature
  • Back in October, Instagram was spotted testing a similar feature in the Explore tab

Facebook-owned Instagram tried a new style to make its feed look more like Stories for some users but quickly rolled it back to normal after facing furore from the Instagrammers. 

When Instagram decided to make a sudden switch to vertical scrolling from its original horizontal feed scrolling, the switch was too much to take for the insta loving users as it completely changed the way users have been interacting with the platform for years. But thankfully, it’s no longer the case since Instagram feed has already come back to normal.

Here’s what happened. Social media expert Matt Navarra recently tweeted a screenshot of his Instagram receiving a new update, what he describes as ‘ tap-to-see next post,’ similar to stories.

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Interestingly, this wasn’t the first time we heard about this feature. Back in October, Instagram was spotted testing a similar feature in the Explore tab. Back then, little did we know that Instagram is also planning to test it out across the main feed.

Head of Instagram, Adam Mosseri later confirmed that although it was supposed to be a “very small test,” its distribution widened by accident.

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Navarra also shared a small video of what the feature was all about:

Back in June, there was a report that Instagram stories have twice as many daily active users as the similar feature on Snapchat. In fact, Instagram recently added a new question sticker to share music. But despite its popularity, there’s absolutely no guarantee that users would accept the similar-looking vertical scrolling feature anytime soon.

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