TikTok is now rolling out a new device management feature in India that apparently “enables users to have complete control of their account.” The safety feature will allow TikTok users in India to end their sessions or remove their accounts from other devices from within the TikTok app - TikTok says, the feature will help curb the misuse of user accounts.
The device management feature is part of TikTok’s ongoing safety initiative and joins the short video platform’s existing suite of 13 similar safety features. “Features like age gate, restricted mode, screen time management, comments filter and safety centre are helping users to safely showcase their creative expression through their videos,” TikTok said in a statement while announcing the rollout of the new device management feature.
TikTok, an app that allows users to create and share short videos with others on the platform, has seen a meteoric rise, especially in India. TikTok has been downloaded by nearly 300 million users so far in India, according to data released by analytics firm Sensor Tower. Globally, it has chalked up more than 1 billion downloads. But it has also been in the limelight for all the wrong reasons.
The short format video sharing service was recently banned in India for allegedly encouraging pornography and acting as fertile ground for sexual predators and pedophiles – as a result of which the app was briefly removed from the Google Play Store and Apple’s App Store.
TikTok came in limelight (for wrong reasons) again, just this month, after a woman in Tamil Nadu committed suicide in a TikTok video after being scolded by her husband for her alleged TikTok addiction.
On its part, TikTok has been releasing a series of educational videos in Hindi and English to “help our users understand and learn the workings of our industry leading 14 safety features.” Features like digital wellbeing/screen time have been introduced to let users control their time spent on the app, as well as as means to limit the appearance of inappropriate videos in their feed.