Don't leave Vodafone Idea, Airtel just yet, Jio also hiking tariffs

Following the footsteps of Vodafone Idea and Airtel, Reliance Jio is set to increase its tariffs in next few weeks. So in case you were planning to port out of Vodafone Idea and Airtel fearing price hike and join Jio instead, that won't be much of a help. 

Jio says it will work with the Government and comply with TRAI's regulations to 'strengthen the industry to benefit Indian consumers.' Jio hopes to increase its tariffs without 'adversely' impacting data consumption or 'growth in digital adoption.' 

In its statement, this is what Reliance Jio had to say: 

"As per media reports, we understand that TRAI is likely to initiate a consultation process for revision of telecom tariffs." 

"Like other operators, we will also work with the Government and comply with the regulatory regime to strengthen the industry to benefit Indian consumers and take measures including appropriate increase in tariffs in next few weeks in a manner that does not adversely impact data consumption or growth in digital adoption and sustains investments." 

Both Vodafone Idea and Airtel have announced a hike in a mobile phone call and data charges from December saying the increase was warranted for the viability of their business. 

Recently, Vodafone Idea reported a quarterly loss of Rs 50,921 crores for September-ending quarter, which is the highest ever loss posted by any Indian corporate, following the Supreme Court's order in the adjusted gross revenue (AGR) case. 

The Supreme Court directed telecom companies to pay dues as demanded by the Department of Telecom (DoT). Vodafone Idea has said that its ability to continue business will depend on reliefs sought from the government, which needs to ease off on payment demands. 

Also Read:  Vodafone Idea, Airtel Lose Over 49 Lakh Users While Jio, BSNL Gain New Subscribers: TRAI