Jan 30, 2024

Anmol Nagpal

Alphabet, Meta Q3 ad sales prediction


The AI's impact on the advertising business of Alphabet and Meta platforms is likely to be muted ahead of Q4 results.

Source: Unsplash


However, investors are mapping out its future potential.

Source: unsplash


The search giant has rolled out AI tools that help advertisers target audiences in a less costly way.

Source: Unsplash


Facebook parent Meta is using generative AI to create different variations of ad campaigns.

Source: Unsplash


Microsoft is likely to be the earliest winner in the nascent generative AI race, which has consumed nearly every tech and social media company.

Source: Pixabay


For Microsoft, generative AI has fueled demand for its cloud services.

Source: Microsoft


Alphabet stock surged 58% last year, while Meta's stock nearly tripled.

Source: Alphabet