Alphabet, Meta Q3 ad sales prediction

The AI's impact on the advertising business of Alphabet and Meta platforms is likely to be muted ahead of Q4 results.

Source: Unsplash

However, investors are mapping out its future potential.

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The search giant has rolled out AI tools that help advertisers target audiences in a less costly way.

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Facebook parent Meta is using generative AI to create different variations of ad campaigns.

Source: Unsplash

Microsoft is likely to be the earliest winner in the nascent generative AI race, which has consumed nearly every tech and social media company.

Source: Pixabay

For Microsoft, generative AI has fueled demand for its cloud services.

Source: Microsoft

Alphabet stock surged 58% last year, while Meta's stock nearly tripled.

Source: Alphabet