It turns out that some of the most well-known logos in the world were designed to indicate something much more than simple beauty. In fact, it seems that in some cases, every line, curve and colour has meaning behind it. Interestingly, a mother recently discovered the hidden bear on the logo of Swiss chocolate brand Toblerone and once she tweeted about it, it turns out that she is not the only one who did not know about it.
Thanks to her son, Twitter user Stephanie spotted the bear. “My son had his first Toblerone today. ‘What’s the bear for?’ Me: ‘What bear?’ I was today years old when I found out there’s a bear in the Toblerone logo,” she tweeted.
If you still could not spot the bear, we have got you covered:
It did not take long for the tweet to go viral, with many left equally shocked with the “discovery”. Stephanie later tweeted the significance of the logo as well. “Toblerone comes from Bern, Switzerland. Also known as the city of bears,” read the following tweet.