Updated August 21st, 2019 at 19:36 IST
BMW launches new 3 series sedan priced Rs 41.4 lakh onwards
German luxury carmaker BMW on Wednesday launched the new version of its 3 series sedan priced between Rs 41.4 lakh and Rs 47.9 lakh (ex-showroom).
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German luxury carmaker BMW on Wednesday launched the new version of its 3 series sedan priced between Rs 41.4 lakh and Rs 47.9 lakh (ex-showroom).
The new offering is longer and wider than the previous versions, but weighs 55 kgs lighter.
BMW Group India President and CEO Rudratej Singh said the 3 series has been the "heart and soul of BMW" and for over four decades it has been the flag bearer of "sheer driving pleasure".
In its new avatar, the 3 series has been built to create "impeccable harmony between the driver, the machine and the road", he added.
"It has a very strategic role in our global markets and in India too as every third car we sell in India is a 3 Series," Singh said.
The new 3 series will be available in two diesel variants powered by a two-litre engine and one petrol variant, also with a two-litre engine, along with eight speed automatic transmission.
While the two diesel options are available at Rs 41.4 lakh and Rs 46.9 lakh, the petrol version is tagged at Rs 47.9 lakh.
It has features like wireless mobile charging, Apple CarPlay infotainment with 12.3 inch touch screen.
Besides safety features such as six airbags, the 7th generation 3 series is locally manufactured at the company's Chennai plant.
Singh said the new 3 series will help in bringing new customers who have not bought BMW before, while also encouraging existing customers to upgrade.
In the electric segment alone, BMW plans to roll out a dozen full-electric vehicles by the middle of the next decade.
BMW will introduce the iNEXT battery-electric crossover as well as the i4 four-door electric coupe by 2021. Apart from that, the company will also begin manufacturing the battery-electric variant of the X3 crossover in 2020.
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Published August 21st, 2019 at 15:42 IST