Marvel Studios' mammoth venture 'Avengers: Endgame' have shattered all records emerging as the biggest blockbuster in history. In fact, in India, the film has smashed all Bollywood biggies like 'Baahubali 2: The Conclusion' within just days of its release setting new benchmarks at the Box Office.
Recently, Trade Analyst Taran Adarsh expressed his views on the same and said that 'Avengers: Endgame' has not only broken the world records but has also the false notion about a film's release that has been prevailing in the industry. In a series of Tweets, he said that 'Endgame' has shattered two myths- Screen count and release period. While most Hindi biggies get around some 4000 or 4500+ screen for release, but they still fail to achieve the numbers that 'Avengers Endgame' has amassed within a week on just 2845 screens in the country.
Here are his posts:
Answering why most films are struggling in the current days, the critic said is for the key reason that the audience is not treated with adequate entertainment. Comparing to 'Avengers: Endgame' he said, Indian cinemas rely more on packaging and marketing rather than the content itself and that's why the films misfire too often. He suggested Indian filmmakers should deliver qualitative content rather than saying that 'the audience is thirsting for well-made entertainers'.
Take a look:
'Avengers: Endgame' which is the fourth and final venture of the 'Avengers' franchise released on April 26. Directed by the Russo Brothers, the film is the 22nd instalment in the Marvel Cinematic Universe. The grandeur of the film seems to have surpassed the expectations of the audience, as they have lauded the project widely on social media and described it with words like 'Epic' and 'Incredible'.
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