Disturbing TikTok trend 'Fairy Flying' raises mental health concerns for young users

In the world of social media, trends often come and go, capturing the attention of millions. However, a recent viral challenge on TikTok has sparked concerns about its potential impact on young people's mental health. Dubbed the "#fairyflying" trend, the challenge involves videos featuring unsettling imagery that some compare to fake "suicide-by-hanging" videos, raising concerns about the well-being of users.

With over 66 million views as of Wednesday, the #fairyflying videos display content creators seemingly hanging themselves, leading to alarming reactions from viewers. One TikToker, @emmytherattypatty, posted an 11-second clip where she appears to be hanging in front of a dresser with her head obscured, as per a report from New York Post. However, upon closer examination, she is actually standing on the dresser with Crocs dangling from her heels, flailing her arms.

Potentially dangerous content on TikTok isn't a new phenomenon

The ambiguous nature of these videos poses a unique challenge for TikTok as it struggles to address potentially dangerous content. While the platform has previously taken action against hazardous challenges like the "Benadryl," "boat-jumping," and "scarf game" challenges, the #fairyflying trend presents another challenge.

Dr. Josh Stein, a child and adolescent psychiatrist, expressed concern about the potential impact on vulnerable users. "The #fairflying trend could be triggering or bring about negative emotions for people who have experienced suicidal ideation or have loved ones who’ve attempted or committed suicide," he stated, highlighting the delicate nature of mental health concerns in this context.

Alicia D. Akins, a mental health counselor specializing in treating teens, emphasised the power of social learning theory in influencing behavior. "A person who’s experiencing mental health problems may not think logically, especially a child. They may get an idea that they’ve never thought of by watching these videos," Akins explained.

As these viral clips continue to circulate, medical professionals and concerned users alike are calling for increased awareness and action to protect the mental well-being of young TikTok users. Social media platforms, including TikTok, face an ongoing battle in balancing creativity and entertainment with the responsibility of safeguarding their users' mental health.