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Published 18:30 IST, June 28th 2024

Directors Imtiaz Ali, Kabir Khan Say Films Play An Important Role In Promoting Tourism

To promote tourism, the lieutenant governor of J&K inaugurated two two-day tourism development conclave which was attended by Imtiaz Ali and Kabir Khan.

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Kabir Khan
Kabir Khan | Image: Instagram

Kabir Khan is basking in the success of his recent outing Chandu Champion. The sports drama features Kartik Aaryan in the lead role. The filmmaker recently attended a conference in Jammu and Kashmir to promote tourism. Speaking at the event, he shed light on how films help promote places. 

Kabir Khan talks about movies promoting tourism 

To promote tourism, the lieutenant governor of J&K inaugurated two two-day tourism development conclave on Wednesday. Sharing his thoughts about tourism development and shooting in Kashmir, Kabir Khan told ANI, "This platform has enabled various people from different departments to come here and analyse the various reasons we come to shoot here. Films can play a very important role in promoting tourism."

A file photo of Kabir Khan | Image: Instagram 

Kashmir is known for its beautiful and pristine landscape and is visited by many people. For more than three decades of turmoil, the tourism industry has suffered badly and people belonging to this sector including hoteliers, shikara and houseboat owners, tour and travel operators, handicraft sector, and taxi operators have faced huge losses. The Conclave, organized by Jammu and Kashmir Tourism Department, aims to explore new avenues for promoting tourism in the region. A number of renowned Bollywood filmmakers Imtiaz Ali, Kabir Khan, Vishal Bhardwaj, and Sanjay Suri among others participated in the event.

Imtiaz Ali talks about taking tourism in Kashmir forward

A file photo of Imtiaz Ali | Image: Instagram 

Imtiaz Ali also shared his views, he stated, "I was very inspired by the things many dignitaries said at this conclave. They had very positive ideas. The government has very practical and positive ideas about how to take tourism in Kashmir forward. There are a lot of challenges, but the growth spurt happening in tourism here is to be very happy about... It's good to be in Kashmir at any point in time. Anybody who has come to shoot a film here has come back over and over again. It is our privilege if you call us Ambassadors of Kashmir. Many things come together to make Kashmir what it is."

(With inputs from ANI) 

Updated 18:30 IST, June 28th 2024