Updated October 4th, 2020 at 16:01 IST

Rihanna’s ‘inclusive’ clothing line wins over the internet for featuring plus-sized models

The 32-year-old Rihanna is winning laurels for her latest Savage x Fenty fashion show collection for featuring ‘plus size men’

Zaini Majeed
| Image:self

Rihanna’s lingerie firm Savage X Fenty has been lauded on the internet for featuring plus-sized models and encouraging body image positivity, shattering the body image stereotypes. The 32-year-old Barbadian singer dropped her first designer Savage X Fenty capsule collection beginning 2020 and is being hailed for launching models of all sizes in her “more inclusive line”. In a dozen posts that are now being circulated on Twitter, users acknowledged Rihanna’s initiative to feature men across all races, colour, shapes, and sizes in the line’s primary men’s collection. The clothing brand’s website flaunts plus-size male models, who not only represent diversity, but also encourage 'body positivity' and normalization of imperfections. 

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In Rihanna's Savage X Fenty Vol. 2 show that has arrived on the Amazon Prime Video, the singer showcases her debut lingerie collection clad on women of all shapes and sizes in her diverse underwear clothing line-up. In fact, the 32-year-old’s first NYFW show was all about shattering the norms of ‘unrealistic’ beauty standards that, in the world of fashion, mainly revolves around lanky runway models triggering body image concerns among plus-sized women. 

Huge hunks were spotted on Rihanna’s clothing website, some with no abs or toned body, but representing natural and realistic physique. The singer and actor earned mega shout-outs on the internet for her brave decision. “OKAY RIHANNA,” the fan wrote, sharing the screen grabs of the plus-sized men. “Big boys season in full effect,” said another, appreciating the singer’s initiative.

Internet admires 'inclusivity line-up'

“Never in my adult life have I seen a male model that has a similar body to mine,” a male commenter wrote. “I feel almost emotional? Like I finally can buy something I saw and want and know it was made for people like me in mind,” he added. Rihanna’s Fenty fashion house has been constantly campaigning for inclusivity since its launch in 2017. Mostly, Fenty’s in-store displays consist of men and women resembling real people.

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Published October 4th, 2020 at 16:01 IST

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