Apollo ProHealth | Shifting The Focus From Cure To Care


Apollo Hospitals Group has launched the Apollo ProHealth Program – the most powerful, proactive Health Management program enabled by Artificial Intelligence

Written By Digital Desk | Mumbai | Updated On:

We say that ‘Prevention is better than cure’ but we seldom follow this. It is only when we are at a major risk that we reconsider our lifestyle and try to make the right choices.

Apollo Hospitals Group, India’s first multi-specialty chain of hospitals, on Wednesday launched Apollo ProHealth Program – the most powerful, proactive Health Management program. Apollo ProHealth will be a first of its kind, comprehensive health program, powered by PHRA (personalized Health Risk Assessment), enabled by Artificial Intelligence. 

According to Dr. Prathap C Reddy (Chairman, Apollo Hospitals Group), all of us are focused on ‘cure’ and not ‘care’. There needs to be a focus on the ‘care’ in the Healthcare. Treating diseases is not the only way to better health conditions. If we care about our health, we would not need to run around looking for a cure. Apollo ProHealth is a giant innovative step towards changing the way we treat our health. 

Apollo had been the first organisation to come up with preventive healthcare checks over four decades ago. Today, they make history again with a preventive health management program to redefine newer dimensions of healthcare.
At present, non-communicable diseases pose the greatest healthcare challenge. The WHO has emphasized that chronic lifestyle ailments are best managed via preventive measures. Preventive healthcare in the form of personalised and health management programs can play a vital role in detecting diseases in their early stages. Apollo ProHealth is designed on the three principles of Predict, Prevent and Overcome to ensure tangible and measurable changes in the lives of people. 

Apollo ProHealth has been launched in Chennai and Hyderabad today and rigorous planning is in the process to cover all the metro cities subsequently. Apollo ProHealth will be launched and available across the Apollo ecosystem by the end of the year.
For 35 years, since its foundation in 1983, Apollo Hospitals has been at the forefront of new medical advancements with the most recent investment being the commissioning of South East Asia’s very first Proton Therapy Centre in Chennai. 
The Apollo Hospitals Group has continuously excelled and maintained leadership in medical innovation, world-class clinical services, and cutting-edge technology. Its hospitals are consistently ranked amongst the best hospitals in the country for advanced medical services.

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